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International Journal of Applied Research
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ISSN Print: 2394-7500, ISSN Online: 2394-5869, CODEN: IJARPF

Impact Factor: RJIF 5.2

International Journal of Applied Research

Vol. 2, Issue 11, Part E (2016)

Knowledge on lingerie selection and usage among adolescent girls

Author(s)
R Sujatha and D Sarada
Abstract
Lingerie has been in usage since time immemorial. History traces the roots of this apparel back to 3000 BC where ancient statues are discovered seen wearing a crossed band over their shoulders. Once considered to be trivial, perception of this piece of clothing is fast becoming very appealing in recent times. During the 21st century, intimate wear has gained considerable boost with many big, small, domestic, and global brands entering into the segment. This segment is becoming a hot favorite of fashion designers as well; whose creativity gives the small garment a big reputation. Times have changed now and for the good. With factors like growing number of working women, changing fashion trends, rising information level and media exposure, and the foray of famous foreign brands in the Indian market, Indian women have become more conscious about the range of brands that should fill their wardrobes.
Pages: 304-308  |  647 Views  18 Downloads
How to cite this article:
R Sujatha and D Sarada. Knowledge on lingerie selection and usage among adolescent girls. International Journal of Applied Research. 2016; 2(11): 304-308.
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