International Journal of Applied Research
Vol. 2, Issue 8, Part I (2016)
A study of customer satisfaction of e-banking: specific relevance to state bank of India Akola (MS)
Banking external environments, globalization and deregulations have made the SBI highly competitive. SBI find it difficult to compete and need to look at ways to satisfy customers. As customers became more sophisticated, it becomes SBI necessary to consider the use of technology to act in response to the continuously changing requirements. It is clearly seen that delivery channels are lacking in meeting the demands of customer by not making them aware of e-banking and not too up-to-date technology. As per the responses obtained respondents are agreed that the banking industry strongly feels that it must become accustomed to the electronics age if they are to move with time and customer demands. It is concluded that SBI should drawn themselves in all the workings regarding E-banking to determine ways that will affect the customers in Akola and use it to their maximum benefit.
How to cite this article:
Dr. DV Ingle. A study of customer satisfaction of e-banking: specific relevance to state bank of India Akola (MS). Int J Appl Res 2016;2(8):602-605.