Vol. 3, Issue 8, Part L (2017)

Abstract
In this research paper after the questionnaire about the priories of selecting houses It can be concluded in respect to the example which have been provided in context to Housing sector. It can be analyzed that first reason was that marketing strategy was used in housing sector because colonies have to survive so they have to project in a different way. Second reason for increasing occasions for use, the third reason to go for functioning, to provide some rational purchase making decision beneficial to the customer, the forth reason for targeting the entire family, the fifth reason to give customers for money, six was due to changing market conditions, seventh reason was changing in using pattern, the eight was government regulation the nine reason to go for new users, the tenth was deeply embedded cultural reasons, the eleventh the company wanted to go for different markets, twelfth was making the brand contemporary followed by packaging, dipping sales, negative growth and to go for improved relationship management.