International Journal of Applied Research
Vol. 4, Issue 2, Part A (2018)
Analysis on problems of poultry manufacturers and retailers in Namakkal district
Poultry is one of the important components of animal husbandry activities. Poultry refers to domestic fowl which are reared for flesh and egg and includes chickens, ducks, geese, turkeys, guinea fowl, etc. However, the most important member of the family is the chicken. There are two segments in the poultry industry comprising layers and broilers. Layers are the chickens reared especially for the production of eggs. These birds are kept in cages during their productive life cycle of 72 weeks. Once their productivity declines, they are sold in the market for human consumption. A layer is a thin, scrawny bird and fetches a lower price in the market compared with a broiler. Broilers are pumped with vitamins and proteins and have a life cycle of 10 weeks before they are sold as a quality chickens for table purpose. The purpose of this study is to analyze the problems in the poultry industry. The primary data were collected through questionnaire from poultry wholesaler and retailer in Namakkal district. 100 respondents of poultry manufacturers and 40 retailers were selected for the study conducted during the month of November and December 2017. It was observed that higher cost of land and building was significant problem for the manufacturers and high level of competition was significant problem for the retailers.
How to cite this article:
Dr. B Rajendran, Balusamy P. Analysis on problems of poultry manufacturers and retailers in Namakkal district. Int J Appl Res 2018;4(2):22-26.