International Journal of Applied Research
Vol. 6, Issue 11, Part G (2020)
To study inside sales and email marketing at IT company
Better Technology Labs LLP, is a Pune based IT company delivering B2B sales & marketing data. The company uses Email marketing & Business marketing to attract more customers. In order to analyze the customer needs & to create more customers, both qualitative & quantitative research had been done using observation as the research instrument. It was found that the customers were not satisfied with the follow-ups & services. The company must focus on improving its quality & accuracy and try to reach more Indian customers.
How to cite this article:
Aniket Mahajan, Sakshi Parihar. To study inside sales and email marketing at IT company. Int J Appl Res 2020;6(11):454-456.