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ISSN Print: 2394-7500, ISSN Online: 2394-5869, CODEN: IJARPF

IMPACT FACTOR (RJIF): 8.4

Vol. 1, Issue 12, Part N (2015)

Sustainability, green marketing and green economy: Literature review

Sustainability, green marketing and green economy: Literature review

Author(s)
Bilal Mohammad Eneizan, Assoc. Prof. Kalsom Abd. Wahab, Dr. Ummi Salwa Ahmad Bustaman
Abstract
The main aim of this paper is to explain the why the world introduced the concept of sustainability. On the other hand, this paper will explained the green marketing and green economy as a parts of sustainability. The paper is important, as it will enrich the database of the literature regarding the sustainability, green marketing and green economy.
Pages: 954-958  |  1200 Views  101 Downloads
How to cite this article:
Bilal Mohammad Eneizan, Assoc. Prof. Kalsom Abd. Wahab, Dr. Ummi Salwa Ahmad Bustaman. Sustainability, green marketing and green economy: Literature review. Int J Appl Res 2015;1(12):954-958.
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