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ISSN Print: 2394-7500, ISSN Online: 2394-5869, CODEN: IJARPF

Impact Factor: RJIF 8.4

International Journal of Applied Research

Vol. 1, Issue 4, Part F (2015)

Consumer purchase behaviour towards Mobile phones

Author(s)
Harwinder Kaur
Abstract
The craze for mobile services in India is increasing substantially. Information technology has brought tremendous change in day-to-day activities of common man to entrepreneurs. Mobile as a medium is growing fast with its easy accessibility and reach. It is not just telecom centric. From a communication tool, it has emerged as a device for all purposes. With most adults and many children now owning mobile phones.
Pages: 335-338  |  821 Views  17 Downloads
How to cite this article:
Harwinder Kaur. Consumer purchase behaviour towards Mobile phones. Int J Appl Res 2015;1(4):335-338.
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International Journal of Applied Research