Vol. 2, Issue 1, Part E (2016)

Abstract
India has emerged as one of the leading nations to make Corporate Social Responsibility (CSR) mandatory by the passage of the Companies Act, 2013 and the CSR (Policy) Rules (the Act) from 1 April 2014. It can be seen as an explicit call to businesses to partner in solving India’s complex development issues. There is sustained interest amongst different stakeholders to understand the evolution of Indian businesses CSR journey.CSR demonstrates that business that takes an interest in wider social issues, rather than just those that impact profit margins, which will attract customers who share the same values. Therefore, it makes good business sense to operate sustainably. The present study gives introspection into the CSR in Indian context.