International Journal of Applied Research
Vol. 2, Issue 12, Part J (2016)
An empirical study of reasons of Consumers’ shifts from Electronic Commerce and M commerce – A Quantitative study
The research demonstrates the factors that have led to a movement away from electronic commerce and are defining the future of mobile commerce. People's lives have been transformed by technological advancement. The arrival of e-commerce broadened our options and allowed us to save time and money. With significant advancements in science and technology, m-commerce is anticipated to be gaining traction owing to its ease. The study depicts the impact of m-commerce on existing electronic commerce and highlights the variables that have increased the present business mechanism. The current research is empirical in nature. The study's sample size is 105, which was obtained from respondents using a structured questionnaire developed on a five-point interval scale.
How to cite this article:
Madhu Khanna. An empirical study of reasons of Consumers’ shifts from Electronic Commerce and M commerce – A Quantitative study. Int J Appl Res 2016;2(12):675-678.