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International Journal of Applied Research
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ISSN Print: 2394-7500, ISSN Online: 2394-5869, CODEN: IJARPF


Vol. 2, Issue 2, Part C (2016)

Bancassurance: A base for financial Inclusion

Bancassurance: A base for financial Inclusion

Manjit Kaur
Developed and sustainable financial market is pre-requisite base for an economy approaching towards milestone of 100% development. Indian economy is emerging as a developed economy in coming years. For 100% economic development, 100% involvement of all sources is required. Banking and insurance are two main financial activities of financial market. These are to be all-pervasive activities. If there is any integration possible of these two activities, it could be a blessing. Bancassurance is that integration. Bancassurance is the relationship between a bank and an insurance company, whereby the insurance company uses the bank sales channel in order to sell insurance products. India has a diverse banking system with wide reach and credibility but insurance market is not that developed. So bancassurance is going to be a base for the all-round development.
Pages: 144-146  |  1178 Views  67 Downloads
How to cite this article:
Manjit Kaur. Bancassurance: A base for financial Inclusion. Int J Appl Res 2016;2(2):144-146.
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